* Superior Absorbency via Post-Bleaching: We utilize the traditional Senshu "ato-zarashi" method, which involves washing away starch and impurities after the weaving process. This ensures the towel achieves maximum absorbency from the very first use.
* Clean and Gentle Texture: Our unique manufacturing process delivers an impeccably clean product straight to your door. We prioritize skin health by maximizing the natural quality of our materials to create a gentle, irritation-free touch.
* Trusted Quality for Daily Life: From yarn selection to the final finish, we maintain strict quality control leveraging the specialized techniques of the Senshu region. We deliver towels that every family member can use with total peace of mind every day.