About the LUXCRAS AWARD
LUXCRAS is an e-commerce platform dedicated to delivering high-quality products from across Japan to customers around the world. As part of our ongoing commitment to excellence, we have established the LUXCRAS AWARD to recognize outstanding achievements by our partner manufacturers.
This annual award honors the manufacturers with the highest sales on LUXCRAS throughout the year. In this inaugural year, 2024, we are proud to announce the Top 3 Best-Selling Manufacturers, based on their exceptional sales performance.
🏆 LUXCRAS AWARD 2024 – Top 3 Best-Selling Manufacturers
| Rank | Manufacturer | Main Brands |
|---|---|---|
|
Gold |
Marunaka Co., Ltd. | Hiorie |
| Silver | AWASAKA Inc. | Seifu, Jinpoh, Table Talk Presents, The Modern Japanism, Brush Blue, Mogu Mogu Lunch, ANTICO, Edokko Kyoryu, Table Talk Chef |
| Bronze | Isuke Shoten Co., Ltd. | isuke |
Gold Award Presentation
In recognition of their outstanding performance and achievements, Marunaka Co., Ltd. (Hiorie brand), which recorded the highest sales in 2024, was presented with the LUXCRAS AWARD 2024 Gold Award Trophy.
Comment from Marunaka Co., Ltd.
We are truly honored to receive this prestigious award.
At Hiorie, we take great pride in being a factory brand committed to producing all our products in Japan.
Our lineup includes towels, blankets, baby items, and scarves—each crafted with the same dedication to quality.
We will continue striving to create products that make people worldwide say, “Yes, this is exactly what I was looking for.”
🏢 Manufacturer Introductions
🥇 Marunaka Co., Ltd.
Founded in 1959 in Izumisano City, Osaka Prefecture, Marunaka Co., Ltd. has a long-standing tradition of crafting high-quality towels that combine comfort, durability, and functionality. Their in-house brand, Hiorie, is renowned for its soft texture, excellent absorbency, and quick-drying properties, making it a favorite among customers both in Japan and worldwide.
Marunaka maintains full control over every step—from planning and production to sales and logistics—ensuring the consistent delivery of reliable, Made-in-Japan quality. Their commitment to sustainability and minimalist design also reflects Japan’s refined aesthetic values. Marunaka has been recognized with multiple awards, including Shop of the Year honors on major e-commerce platforms.
▶️ Hiorie products are available here: Click
🥈 AWASAKA Inc.
AWASAKA Inc. is a Japanese company specializing in Mino ware, a traditional form of pottery from Gifu Prefecture. They offer a variety of brands, including Jinpoh, known for its user-friendly porcelain items, and The Modern Japanism, which modernizes traditional Japanese patterns for everyday use. Their Mogu Mogu Lunch series features cute and stylish designs suitable for both parents and children, while Seifu offers exquisite items crafted from clay, showcasing the warmth and craftsmanship of artisans. AWASAKA's products are all made in Japan, reflecting their commitment to quality and tradition.
▶️ AWASAKA products are available here: Click
🥉 Isuke Shoten Co., Ltd.
Isuke Shoten Co., Ltd. is a long-established lacquerware specialty store founded over 190 years ago in Kyoto, Japan. They offer a wide range of lacquerware products, including bowls, trays, and interior items, all designed to bring a touch of everyday luxury to customers' lives. Their products are characterized by simplicity, modernity, and practicality, reflecting traditional Japanese craftsmanship.
▶️ isuke products are available here: Click
Future of the LUXCRAS AWARD
At LUXCRAS, we are committed to sharing the finest Japanese products with the world.
We plan to continue the LUXCRAS AWARD in the coming years to honor outstanding manufacturers and celebrate excellence in craftsmanship.
Explore Award-Winning Products We invite you to explore the standout products from this year’s top-ranked manufacturers. Each item reflects the quality, craftsmanship, and design excellence that define Made-in-Japan.
- 🥇 Hiorie by Marunaka Co., Ltd. – View best-selling towels
- 🥈 AWASAKA Inc. – Browse popular Mino ware
- 🥉 Isuke Shoten Co., Ltd. – Discover elegant lacquerware
👉 Visit our brand collections page for more high-quality products from Japan.